Just Say Yes: Kathy High Looks at Marketing Legal Drugs

1990 (video, 30 mins.)

Co-produced with Paper Tiger TV, NY, NY. This tape is a critique of pharmaceutical company practices and the coercion of doctors to use their goods. Who suffers in this process?

This video was produced in collaboration with the Paper Tiger Television collective. We researched the methods used by the pharmaceutical industry to both advertise and push their pills. Great archival footage accompanies High’s breakdown of the chemical pathology in western medicine as a means of social control and as market commodity. The episode begins with an illumination of the ways that doctors are coerced into prescribing certain drugs by the pill companies, as well as how the refinement and dispensing of controlled drugs has been instrumental in creating the social prestige of medical doctors.

Just Say Yes: Kathy High Looks at Marketing Legal Drugs

1990 (video, 30 mins.)

Co-produced with Paper Tiger TV, NY, NY. This tape is a critique of pharmaceutical company practices and the coercion of doctors to use their goods. Who suffers in this process?

This video was produced in collaboration with the Paper Tiger Television collective. We researched the methods used by the pharmaceutical industry to both advertise and push their pills. Great archival footage accompanies High’s breakdown of the chemical pathology in western medicine as a means of social control and as market commodity. The episode begins with an illumination of the ways that doctors are coerced into prescribing certain drugs by the pill companies, as well as how the refinement and dispensing of controlled drugs has been instrumental in creating the social prestige of medical doctors.